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KPI Library

VoC Programs

Domain: Voice Of CustomerMotion: ProgramOwner: Customer SuccessOwner: Product Management (PM)Entity: FeedbackStage: Retention

VoC

VoC Programs are structured initiatives designed to systematically capture, analyze, and act on customer input across multiple touchpoints. It coordinates execution across touchpoints so teams can move users or accounts toward the target outcome. Relevant KPIs include Customer Feedback Score (Post-activation).