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KPI Library

Program Design

Domain: Go To MarketMotion: DesignMotion: ProgramOwner: Customer SuccessOwner: Marketing

general

Program Design focuses on Program Development encompasses the strategic planning, structuring, and execution of initiatives designed to achieve specific Go-To-Market (GTM) objectives. It gives teams a clear plan for where to focus, how to sequence work, and what to measure. Relevant KPIs include Referral Program Participation Rate.